The largest managed corporate housing company in the world demonstrates service, quality and choice translating into staying power, relevancy and keys to international growth.
This year marks the 20thanniversary of AvenueWest Corporate Housing, Inc., an award winning Colorado based business that has shown staying power by finding real estate and lodging solutions for customers in the economic ups and downs of the last 20 years. Founded on the principles of service, quality and choice, AvenueWest Global Franchise now has 13 local real estate franchise brokerages and just launched AvenueWest Canada to further its North American expansion.
In a world before AirBnB, AvenueWest saw the business potential for residential rentals, and today is the leader in the furnished residential monthly leasing and real estate business development. AvenueWest Corporate Housing started as a small real estatemanagement company but quickly grew to the largest provider of corporate housing rentals inColorado. Driven by the development of new ideas, meaningful innovation and vision for corporate growth, in 2010 AvenueWest Global Franchise, LLC was launched, enabling the national expansion of the AvenueWest Managed Corporate Housing business model. In 2018, AvenueWest Global Franchise, LLC,was nameda Colorado Company to Watch, acknowledging the drive, excellence and influence of AvenueWestas a growing company in the state. Colorado Companies to Watch honors second stage companies that develop valuable products and services, create quality jobs, enrich communities, and create new industries throughout Colorado.
A recognized leader in the industry, AvenueWest was awarded the Corporate Housing Providers Association’s (CHPA) prestigious Provider Company of the Year Award, in 2019 AvenueWest was short-listed for the international Serviced Apartment Provider of the Year Award, in 2018 Think Realty Magazine awarded them the Industry Influencer award and they have been listed for 3 consecutive years on Inc Magazine’s Inc 5000 list featuring the country’s fastest growing businesses. AvenueWest’s CEO, Angela Healy, states that there are two secrets to the company’s success. First, we work hard to run AvenueWest as a team and develop a place where our employees enjoy coming to work, take pride in what they do and create lasting solutions for the tasks at hand. Secondly, Healy adds, that we believe in doing business the old-fashioned way, person-to-person with high standards for customer service. “We are able to offer relocated or traveling professionals more than just a temporary place to call home; we also help them get to know and love their new city like we do. So many of our customers come back to us time and time again because they know they can depend on us for reliable information about the city they are relocating to.”
Mrs Healy stated, “The AvenueWest Managed Corporate Housing business model works and there is proven national demand for the unique rental properties only offered through AvenueWest, but the real estate property management business model requires state specific real estate licenses to operate in each state. With a strong focus on quality and consistency, the AvenueWest business model began the evolution to a franchise model that developed locally owned and operated real estate brokerage offering managed corporate housing as a business lodging solution. Creating a franchise business varied significantly from the development of a real estate brokerage offering furnished monthly rentals. The new model had to develop training and systems that could expand and replicate what had been primarily done just through the development of key employees. Today there are 13 locally owned AvenueWest franchises located in 7 states. Current AvenueWest offices are located in Atlanta, GA – Boulder,CO – Colorado Springs, CO – Dallas, TX – Denver, CO – Denver South / DTC – Fort Collins, CO – Phoenix, AZ – Las Vegas, NV – San Francisco, CA – Scottsdale, AZ – St Louis, MO – Tucson, AZ.
Today, AvenueWest still has the same mission statement it started with in 1999. “We can best serve our tenants and property owners by always improving the quality of everything we do as a team. We are committed to the process of becoming a continuously self-improving organization.”The AvenueWest franchise business model is different than the standard McDonalds as we work together on innovation. Part of the value of our franchise program is that innovation not only comes from the top down but also from the bottom up. We believe, and have demonstrated, the value of working with each franchise to best understand the innovations they make everyday and the Global Team works hard to disseminate these ideas as best practices for the benefit of all offices. Together we achieve more, together we grow more, and together we innovate more. There are thousands of moving parts that come together to make a corporate housing rental and each little element of innovation can improve the entire process
A simple view of what we do is to work with property owners who have or want to develop residential investment real estate. Our systems work to make sure the properties meet and exceed industry and client expectations. Our management teams work hard to maintain and improve the condition of the investment properties and ensure the property meets the needs and expectations of the tenant. All of this is supported by accounting teams that understand state specific real estate and accounting laws, as well as leasing agents, who work to develop and manage business customers around the globe.
“We are now poised for strong growth,” believes Mrs Healy.”We have proven our original business model, we have now perfected and proven our franchise model. We will start by getting to 25 offices by the end of 2020.” In addition AvenueWest has identified over 230 North American cities where the AvenueWest business model will work and there is sufficient lodging demand.